About 2A
“Trusted By Many Made For All”
LEGACY
Manufactured by the Experts, Empowered by the 2A Standard.
2A Enterprise is a modern, brand-driven company that identifies and collaborates with India’s top-tier contract manufacturers to develop premium FMCG products. Starting with Agarbatti and Home Fragrance, our curated portfolio spans fragrance-led lifestyle offerings designed to blend traditional Indian values with contemporary wellness needs.
At 2A, we own the complete brand journey — from product vision, packaging, and marketing to legal compliance and multi-channel distribution across both online and offline markets. Our mission is to bring thoughtfully crafted, high-quality FMCG products to consumers under the trusted 2A Name.
MEET OUR TEAM
Meet the Founders
"Two Women. One Vision"
A journey from service and home to soul and sanctity.
Shanti Devi
Founder | The Torchbearer of Change
From social work to school leadership, Shanti Devi has dedicated her life to uplifting health, education, and community welfare. Guided by the belief: “Kar bhala, toh ho bhala.”
Sanju Devi
Founder | The Heart of the Home
A homemaker with a visionary heart, Sanju Devi gracefully manages family, home, and society with care, calm, and commitment. Her quiet strength builds balance — inside and outside.
OUR VALUES
Sacred Principles Guide Us
Rooted in ancient Vedic wisdom, our values shape every aspect of our artisanal incense creation journey.
Authenticity
We preserve traditional Vedic methods in every handcrafted incense stick.
Purity
Only premium, natural botanicals selected for their sacred properties.
Spirituality
Connecting souls to divine energy through aromatic experiences.
Sustainability
Eco-conscious practices honor both nature and tradition.
Excellence
Unwavering commitment to superior quality and craftsmanship.
WHY CHOOSE US
Experience Divine Fragrance
Discover handcrafted incense sticks that blend ancient wisdom with modern wellness, creating moments of pure serenity.
Traditional
Premium botanical ingredients ensure superior fragrance
Quality
Premium botanical ingredients ensure superior fragrance
Spiritual
Sacred formulations enhance meditation and prayer
Natural
100% charcoal-free, pure botanical ingredients
Artisanal
Each stick carefully crafted by skilled artisans
Sustainable
Eco-friendly practices preserve nature’s gifts
50+
Formulations
500+
Happy Clients
5+
Years Experience
50+
Retailers
TESTIMONIAL
Customer Stories
Discover what our valued customers say about their spiritual journey with us.
Rajesh Kumar
One Year with us
The pure fragrance of these incense sticks brings instant peace to my meditation practice.
Maya Sharma
One Year with us
These natural incense sticks create the perfect ambiance for my morning prayers.
Priya Patel
One Year with us
Finally found authentic, chemical-free incense that reminds me of traditional temple fragrances.
Amit Singh
One Year with us
The quality and purity of these incense sticks are unmatched in today’s market.
Deepa Verma
One Year with us
These handcrafted incense sticks have transformed my spiritual practice completely.
Vikram Joshi
One Year with us
The authentic Vedic aromas transport me to a state of deep meditation.
Begin Your Sacred Journey
Experience the divine through our traditionally crafted incense sticks.